Housing trends 2035: social and smart

Langenhagen, 21 November 2018  |  News

According to a study, demands on landlords will change in the years to come. Important factors: digitalisation, smart homes and flexibility.

In 2035, tenants will prefer to live in smaller, but cheaper apartments. They want to live digitally well networked control the apartment via smartphone apps. This prognosis dares the study “Housing trends 2035”, which was developed by the institutes InWis from Bochum and Analysis & Concepts from Hamburg and published by the GdW Federal Association of German Housing and Real Estate Companies.

For the study, 3,000 landlords and tenants were interviewed between the end of March and the end of May 2018. The results were then combined with scientific future studies to derive a prognosis.

Axel Gedaschko, president of the GdW association, presented the results on future tenant claims together with representatives of the InWis institute. The results show that 44 percent of all respondents would prefer to move to a small apartment, but would also want a modern equipment in a technical and digital sense. Thus, control options for heating, lighting and alarm, as smart home providers offer already, are increasingly demanded. All organisational processes, from the search for an apartment flat to the selection of tenants and the communication with the landlord are desired in digital form. It is noteworthy that, according to the study, people of all ages desire this change; not just students, but also seniors.

But tenants do not only value an increasing digital infrastructure. Also the factor “comfort”, meaning the well-being at the place of residence, as for example a good neighborhood will play an important role. In addition to social and digital aspects, the job should also be integrated into the neighborhoods. For example, the institutes forecast an increase in the number of home offices and so-called “co-working places” to which the work can be outsourced. Although actual implementation is certainly a major challenge and raises many practical questions, demand, especially for rented housing, will not decline in the future.

Langenhagen, 21 November 2018  |  News
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